[caption id=”” align=”alignnone” width=”1728.0"] https://www.flickr.com/photos/nukeit1/244748817[/caption] Mystery Hole Edit descriptionwww.flickr.com Branding Education I read an interesting piece on the role of information in the choice between branded and generic products. For example, the CVS brand of aspirin costs about a third of the Bayer version. It’s almost the same product. The active ingredient has the same effect. If anything, the CVS tablet causes a smaller headache since it hurts your wallet less than the Bayer version. Professionals with relevant knowledge such as doctors, nurses, pharmacists buy the generic version. The vast majority of the population prefers the expensive stuff. We are literally paying for our lack of knowledge.
The Mystery of Education
The Mystery of Education
The Mystery of Education
[caption id=”” align=”alignnone” width=”1728.0"] https://www.flickr.com/photos/nukeit1/244748817[/caption] Mystery Hole Edit descriptionwww.flickr.com Branding Education I read an interesting piece on the role of information in the choice between branded and generic products. For example, the CVS brand of aspirin costs about a third of the Bayer version. It’s almost the same product. The active ingredient has the same effect. If anything, the CVS tablet causes a smaller headache since it hurts your wallet less than the Bayer version. Professionals with relevant knowledge such as doctors, nurses, pharmacists buy the generic version. The vast majority of the population prefers the expensive stuff. We are literally paying for our lack of knowledge.